26.10.04 -- Infront Sports & Media has signed an exclusive agreement with ERA Communications Co. Ltd for the broadcast rights for all matches of the 2006 FIFA World Cup™ in the territory of Chinese Taipei.

Zug, Switzerland, 26 October 2004 -- Infront Sports & Media has signed an exclusive agreement with ERA Communications Company Limited for exclusive broadcast rights for all matches of the 2006 FIFA World Cup™ in the territory of Chinese Taipei.
 
ERA, which also held the Chinese Taipei rights for the 2002 FIFA World Cup Korea/Japan™, is a leading cable channel in what is one of the most cabled territories in the world - close to 90% of the Chinese Taipei television market is cabled. The channel is committed to building the popularity of soccer, which continues to develop as a sport in Chinese Taipei.
 
In November, ERA Communications Co. Ltd. (Azio Channel) will be the Local Host Broadcaster for the FIFA Futsal World Championship 2004 (for indoor football) – the first ever FIFA Championship to be staged in Chinese Taipei. Infront's subsidiary Host Broadcast Services (HBS), the dedicated Host Broadcast organisation for the 2002 and 2006 FIFA World Cups™, will oversee the implementation.
 
Oliver Seibert, an Executive Director of Infront, said: "There is no doubt that the staging of the 2002 FIFA World Cup™ in Asia has had a tremendous effect in boosting the popularity of football in this region and we are delighted that we have secured ERA as a partner in Chinese Taipei who shares our desire to continue the process of keeping soccer on screen and adding to its growing popularity".
 
For further information, please contact:
John Kristick
Infront Sports & Media AG
Tel. +41-41-723 15 15
Fax. +41-41-723 15 16
info@infrontsports.com