Daum Communications acquires new media broadcast rights for 2006 FIFA World Cup™
Sport:
Zug, Switzerland, 7 February 2006 – Infront Sports & Media has signed an exclusive new media broadcast agreement with Daum Communications Corp. for the territory of South Korea. The rights granted are in the category of Mobile Telephony and World Wide Web and include up to four minutes of video material per match for "near-live" and/or delayed highlight coverage on mobile phones and via the Internet.
Daum Communications will exploit these rights on its own Internet portal and intends to collaborate with mobile operators in the territory relating to the mobile rights.
The agreement covers all 64 matches of the 2006 FIFA World Cup™. Additionally, Daum Communications has acquired full access to the archive material from the 2002 FIFA World Cup™, which took place in Korea and Japan. The license is valid until October 2006.
Oliver Seibert, an Executive Director of Infront said: "The agreement with Daum Communications is of great importance for Infront and the 2006 FIFA World Cup™ as it covers one of the most prospering new media markets in Asia. South Korea has the highest broadband penetration worldwide including tremendous download speed rates and 3G usage is currently going through an extreme growth spurt".
Daum Communications Corp., based on Asia's largest Internet platform, is a global media company with businesses in communication, online shopping, entertainment and finances with over 37 million registered members. In 2004, Daum Communications acquired a 100% ownership of Lycos Inc.
For further information, please contact:
Jörg Polzer
Infront Sports & Media AG
Tel. +41-41-723 15 15
Fax +41-41-723 15 16
info@infrontsports.com